Understanding how users interact with your website is important and we can't really do that without data.
Why Key Events Matter
Key events in GA4 are the digital breadcrumbs that tell the story of your users' journey.
They help you:
1. Identify critical user actions
2. Measure engagement and conversions
3. Optimize your website for better performance
4. Make data-driven decisions to grow your business
What This Guide Offers
In this step-by-step visual guide, we'll walk you through how to set up essential key events in GA4